This Act may be cited as the If You See It, Squish It Act of 2025.

(a) In general The Secretary of Agriculture (in this section referred to as the Secretary) shall carry out a national campaign to increase the awareness and knowledge of the public with respect to spotted lanternflies. (b) Required activities In carrying out the national campaign under this section, the Secretary shall— (1) place public service announcements on television, radio, and billboards in areas of high incidence of spotted lanternflies that— (A) inform individuals of the fact that spotted lanternflies are an invasive pest that threaten local agriculture; and (B) encourage individuals to kill any spotted lanternflies that such individuals encounter; and (2) use such other awareness tools as the Secretary determines appropriate to provide the information described in paragraph (1).