Advertiser transparency

(a) Transparency To enhance transparency, the following shall apply: (1) Advertisers shall have access to query-level reports on cost-per-click, keyword triggers, and search engine results page position. (2) Advertisers shall be able to export all ad campaign data in real time. (3) Covered platforms shall provide exact-match keyword and negative keyword options. (4) Covered platforms shall report all material changes to their search ad auctions to the Commission on a monthly basis. (b) Rules The Commission may promulgate rules necessary to implement the requirements of this section.