Definitions

In this title: (1) Child The term child means an individual who is under the age of 13. (2) Child-directed advertising The term child-directed advertising means any advertisement— (A) that uses themes or promotional strategies that appeal to children, which may include the use of— (i) fun or fantasy themes, cartoon characters, social media influencers, animation, endorsements by celebrities and athletes, cross-promotions using fictional characters, children's music, actors, or situations representing children's daily life; or (ii) free gifts or toys, contests, interactive games, or mobile or computer applications; or (B) in media for which children comprise at least 30 percent of the audience, as determined by the Commission, that is displayed using— (i) traditional measured media, such as television, radio, and printed media; or (ii) electronic media, content created by influencers, online videos, company-sponsored websites, social media, movies, and video games. (3) Commission The term Commission means the Federal Trade Commission. (4) Junk food The term junk food means products with labeling requirements described in subparagraph (1), (2), (3), or (4) of paragraph (z) of section 403 of the Federal Food, Drug, and Cosmetic Act (21 U.S.C. 343), as added by section 101(a) of this Act.